When your business is in a jam, Dr. Price is your man!
Dr. Price is a supporting character who appears in Chapter 4. He is a Pizza News Network sponsor and salesperson who makes several appearances throughout the chapter in the news and the pizzeria.
Appearance[]
Price has a medium skin tone and dark, medium-length hair. He has thick eyebrows and stubble along his jawline. He wears a white t-shirt underneath a deep blue, button-up shirt with pockets near the hem and white buttons.
Personality[]
Plot[]
Throughout Chapter 4, Price will advertise various products during a segment called the "Dr. Price Specials" on the local news.
The first few times he visits the pizzeria, he offers you free advertising for your newest toppings to boost sales. He will also visit to offer another ad for the new pizza option, the House Special.
After a heated conversation with Angelica Béchamel, Price will admit he overheard and wants to help. He advises you that to get more business you need more advertising and offers to come in every day to the shop with his best ads for you to choose from.
During his final visit, he confesses he is not an amazing and upstanding television salesman and that almost everything he sells is a sham. He only wanted to make some money off his gadgets in the beginning but decided to take the ads seriously to keep the pizzeria from closing when they started to bring in more customers. Before he leaves, he mentions he might pursue advertisement since he did so well at it, allowing you to respond positively or be skeptical about his new idea.
Services[]
Gadgets[]
During Chapter 4, you can buy Dr. Price's gadgets in the store. You will no longer be able to buy them after completing the chapter.
Promotional ads[]
On certain in-game days in Chapter 4, Dr. Price will come by and offer you ads to choose from. The ads will make customers order more pizzas with the advertised products. During Price Hikes, which increase the cost of using ingredients, it is recommended to choose an ad that insures you will not be negatively affected by the price gouging.